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Run Better Instant-Win Competitions

Practical guides for WooCommerce competition and raffle operators — setup, engagement, and turning flat ticket numbers into reveals people love.

Latest articles

Race car reveal on a sunset circuit
Release Notes

What's New in CompKit 3.0.3

Race Car rebuilt, Football's shoot power made configurable, and device twins across Slots and Spin.

8 min read
Scratch card reveal in a black and gold theme
Branding

Rebrand Every Instant-Win Game in Under a Minute

What is inside a theme file, how to import one, and the thing it deliberately does not carry.

7 min read
Claw machine reveal in a pastel sweet shop
Setup

One House Style, Unlimited Campaign Looks

Global defaults every giveaway inherits, and per-product overrides when one needs its own identity.

8 min read
Penalty shootout reveal in an underwater stadium
Design

Most of Your Entrants Play on a Phone

Reveal games get designed on a monitor and played on a phone. How to close the gap before you launch.

7 min read
Race car reveal on a sunset circuit
Revenue

Turn Your Prize Reveal Into Sponsorship Inventory

Trackside boards are sellable space. How to price them, keep them tasteful and sell them per campaign.

6 min read
Slot machine reveal with Egyptian reels
Design

Should Your Prize Reveal Make a Noise?

When sound lifts a reveal, when it ruins one, and how browser autoplay rules really apply.

6 min read
Claw machine reveal in a pastel sweet shop
For Agencies

White-Label Instant-Win Games for Agencies

Same eight games, your branding. How the white-label edition works and who it actually suits.

6 min read
Balloon pop reveal over a fairground sky
Campaigns

Run a Seasonal Competition Without Rebuilding Your Site

A repeatable process for Christmas and seasonal draws you can unwind cleanly when they end.

7 min read
Spin the wheel reveal on a beach sunset background
Guide

How to Run an Instant Win Competition on WooCommerce

The complete setup: WooCommerce, Giveaway for WooCommerce, Instant Win, Prize Groups and reveals.

9 min read
Darts reveal with a pirate ship and island
Engagement

Why Your Prize Reveals Are Killing Repeat Entries

A flat list of ticket numbers ends the moment people paid for. What to do instead.

6 min read
Slot machine reveal with Egyptian reels
Comparison

Scratch Cards vs Spin Wheels vs Slots: Which Converts?

How to pick the reveal game that fits your audience and lifts repeat entries.

7 min read
Scratch card reveal in a black and gold theme
Feature

Stop Confirmation Emails Spoiling Your Instant-Win Results

WooCommerce emails the result before the customer plays. The Smart Email Delay Handler fixes it.

6 min read
Spin the wheel reveal on a beach sunset background
Comparison

Instant Win vs Live Draw: Which Is Right for Your Site?

They solve different problems, and plenty of sites should run both. How to choose.

7 min read
Claw machine reveal in a pastel sweet shop
Strategy

Choose Prizes That Make Your Competition Sell Out

The prize decides whether people enter. How to pick one that actually moves tickets.

7 min read
Balloon pop reveal over a fairground sky
Strategy

How to Price Competition Tickets

The lever most competition sites never touch properly, and how to work yours out.

7 min read
Darts reveal with a pirate ship and island
UK Law

Running a Legal Prize Competition in the UK

Skill questions, free entry routes and clear terms. The basics, in plain English.

8 min read
Penalty shootout reveal in an underwater stadium
Marketing

10 Proven Ways to Get More Competition Entries

Ten tactics that do not involve dropping your ticket price.

8 min read
Race car reveal on a sunset circuit
Add-Ons

8 Add-Ons to Make Your Giveaway Draws More Exciting

Everything worth bolting onto Giveaway for WooCommerce, and what each one is for.

7 min read
Spin the wheel reveal on a beach sunset background
How To

How to Add a Spin the Wheel to WooCommerce

A step-by-step setup for a spinning prize wheel on your order confirmation page.

7 min read
Scratch card reveal in a black and gold theme
How To

WooCommerce Scratch Card Plugin: How It Actually Works

What a scratch-to-reveal plugin does, the two play modes, and what to check before you buy.

7 min read
Slot machine reveal with Egyptian reels
Guide

How to Set Up Instant Win Prize Groups in WooCommerce

Prize groups are where most instant-win setups go wrong. A walkthrough that avoids the traps.

8 min read
Claw machine reveal in a pastel sweet shop
Comparison

The WooCommerce Competition Stack, Explained

Which plugin does what, what you actually need, and where the overlaps are.

8 min read
Darts reveal with a pirate ship and island
Guide

How to Run a Raffle on WordPress

From product setup to draw day, and the legal distinction that decides how you run it.

8 min read
Balloon pop reveal over a fairground sky
Retention

Why Competition Entrants Do Not Come Back

Acquisition gets all the attention. The cheapest growth on a competition site is the second order.

7 min read
Penalty shootout reveal in an underwater stadium
UK Law

Free Entry Routes: What UK Competition Sites Must Offer

The postal route is not a formality. How to run one properly without wrecking your margin.

7 min read
Race car reveal on a sunset circuit
Strategy

How to Increase Average Order Value on a Competition Site

Ticket bundles, reveal pacing and the psychology of the multi-ticket order.

7 min read